Gunn & Taylor required a promotional piece that would inspire customers existing and potential,  who connected with the printer business to think quality printing. The promotion had to be posted or hand delivered.

A stakeholder design & strategy workshop, identified customers, their journey & potential approaches. Customers often order print & yet too busy to get involved – We wanted to bring the experience of quality print to their world.

An A5 series visual diaries was developed to create a daily peek of every aspect of printing from process & specials printing, labels, binding, embellishment to the mail pack. Over 40 techniques were used.

Kaleidoscopic images where made of the printing factory. The brand was reset to create patterns & new geometry.

The mirror like finish on the inside the mail package set scene for a true design & print odyssey.